Purpose-driven personal commerce.
Choice identifies the purpose behind each shopper visit and automatically changes their site experience.
How it works
1. Identify the purpose of visit
Our machine learning based interactive system identifies the stage of purchase, their product interests, perceived product value and time.
[ We help you cater to five types of visitors. Product-focused buyers, category researchers, bargain hunters, one-time buyers, and browsers ]
2. Refine your store content
Our natural language processor detects key product attributes from your site and from our global repository.
[ 55% of shoppers drop a purchase because of incomplete and unclear information. We help you display unique and highly relevant content to your shoppers ]
3. Automate your site experience
We create millions of dynamic conversion funnels using our reactive widgets. Our widgets auto-change the content based on the purpose of visit.
[ The eCommerce industry is betting on dynamic pages and common UI patterns for 2017. We help you with best in class user experience for your shoppers ]
Reactive widget elements for your site
Our in-store widget recreates a brick and mortar shopping experience with product and style suggestions.
Place personalized suggestion widgets anywhere on your store with just a few clicks.
Choice observes shopper behaviour and at the right moment nudges shoppers along with discounts and questions.
Exit intent and behavioral popups
Get more from your shoppers with personalized offers when they browse through or exit your store.
Automated, personalized emails
Choice creates email suggestions for all your shoppers and syncs this to Mailchimp, Sendgrid and more.
Image search for product features
Enable shoppers to visually search for and find similar products based on features they like.
More tools ≠ more conversion
An email collection popup, a recommendation engine, an exit coupon, the more the better, right? No! Most tools operate in complete isolation with little regard for contextual data. Choice is an automation platform with a virtual sales assistant, email automation tool and more all rolled into one.
Nudge shoppers to purchase
Shoppers often don't exactly know what they need and get ideas while shopping. The widget can ask shoppers intelligent questions, factor their feedback into its picks to push them along to a purchase.
Interactive product discovery for your shoppers
Recommendation tools are often heavily biased towards sales and this can leave up to 80% of your catalog unexplored. Choice factors in eye tracking, customer behavior, image recognition and more to put the right products in front of each shopper.